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Improving Public Opinion SurveysInterdisciplinary Innovation and the American National Election Studies$
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John H. Aldrich and Kathleen M. McGraw

Print publication date: 2011

Print ISBN-13: 9780691151458

Published to Princeton Scholarship Online: October 2017

DOI: 10.23943/princeton/9780691151458.001.0001

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Value Constellations and American Political Life

Value Constellations and American Political Life

(p.83) Chapter 6 Value Constellations and American Political Life
Improving Public Opinion Surveys

Steven Hitlin

Katherine W. O. Kramer

Princeton University Press

This chapter augments the discussion of the values measures in the 2006 ANES Pilot Study in three ways. First, it compares the items drawn from the Portrait Values Questionnaire (PVQ) with the options that were presented in an alternate format, coming down strongly in support of using the PVQ items. Second, this chapter analyzes the PVQ items along two factor-derived dimensions to suggest alternative uses of these measures—uses that allow comparisons of potential ANES data with other cross-national surveys like the World Values Surveys. Third, the chapter provides empirical illustrations of the utility of this approach for understanding important political phenomena, focusing on voting behavior and presidential approval.

Keywords:   personal values, values measures, Portrait Values Questionnaire, PVQ, cross-national surveys, voting behavior, presidential approval

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