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Improving Public Opinion SurveysInterdisciplinary Innovation and the American National Election Studies$
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John H. Aldrich and Kathleen M. McGraw

Print publication date: 2011

Print ISBN-13: 9780691151458

Published to Princeton Scholarship Online: October 2017

DOI: 10.23943/princeton/9780691151458.001.0001

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Gender Stereotypes and Gender Preferences in American Politics

Gender Stereotypes and Gender Preferences in American Politics

(p.260) Chapter 15 Gender Stereotypes and Gender Preferences in American Politics
Improving Public Opinion Surveys

Kira Sanbonmatsu

Kathleen Dolan

Princeton University Press

This chapter analyzes a series of questions related to citizen's attitudes about gender issues. These items are included in the 2006 Pilot Study. The examination of gender stereotypes suggests that many people see few differences in the traits and abilities of women and men, but that those who do perceive differences tend to do so in predictable ways. These new items also demonstrate that gender stereotypes transcend party, although gender and party interact in meaningful ways in some circumstances. The examination of voters' gender preferences for elected officials reveal the importance (or lack thereof) of descriptive representation to voters and the potential for women candidates to mobilize women in the public to greater political involvement. Finally, the analysis of these new items clearly indicates that while they are related to other gender attitudes, gender stereotypes and gender preferences are distinct attitudes held by voters.

Keywords:   gender, gender issues, gender stereotypes, gender preferences, gender attitudes, women candidates

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