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The 1970sA New Global History from Civil Rights to Economic Inequality$
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Thomas Borstelmann

Print publication date: 2011

Print ISBN-13: 9780691141565

Published to Princeton Scholarship Online: October 2017

DOI: 10.23943/princeton/9780691141565.001.0001

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Resistance to the New Hyper-Individualism

Resistance to the New Hyper-Individualism

(p.227) Chapter 5 Resistance to the New Hyper-Individualism
The 1970s

Thomas Borstelmann

Princeton University Press

This chapter explores the resistance to the new hyper-individualism of the decade. It shows that not everyone found comfort in the increasingly though not fully entwined enthusiasms for greater human equality and the marketplace that took shape in the 1970s. An unfettered individualism, with all progressively more welcome to participate as autonomous buyers and sellers, was emerging as the central feature of contemporary American culture and gaining traction around the globe, but it deeply troubled certain observers. Some of the objections came from predictable if diverse corners. Socialist revolutionaries from Vietnam to Angola to Nicaragua, for example, saluted equality, at least in principle, but rejected the market and restricted private property. They fought for a collectivist future that they believed would offer greater justice and less exploitation, but it was a fight they clearly would be losing within a decade.

Keywords:   human equality, individualism, religion, socialism, environmentalism, Jimmy Carter

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