Jump to ContentJump to Main Navigation
After Civil RightsRacial Realism in the New American Workplace$
Users without a subscription are not able to see the full content.

John D. Skrentny

Print publication date: 2013

Print ISBN-13: 9780691159966

Published to Princeton Scholarship Online: October 2017

DOI: 10.23943/princeton/9780691159966.001.0001

Show Summary Details
Page of

PRINTED FROM PRINCETON SCHOLARSHIP ONLINE (www.princeton.universitypressscholarship.com). (c) Copyright Princeton University Press, 2019. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in PRSO for personal use.date: 19 September 2019

Displaying Race for Dollars: Racial Realism in Media and Entertainment

Displaying Race for Dollars: Racial Realism in Media and Entertainment

Chapter:
(p.153) 4 Displaying Race for Dollars: Racial Realism in Media and Entertainment
Source:
After Civil Rights
Author(s):

John D. Skrentny

Publisher:
Princeton University Press
DOI:10.23943/princeton/9780691159966.003.0004

This chapter explores racial realism in the advertising and entertainment industries (movies, TV, and professional sports). These cases are distinctive because they are almost totally focused on racial signaling—the image of the worker is very much the product that the employers are selling. Racial signaling is thus common in all of them, though rarer in sports than the other sectors, especially in the last few decades. Hence, the chapter shows that civil rights law does not authorize these practices. It also examines the possibility that television shows' dependence on use of federally regulated airwaves, and sports teams' dependence on the public financing of stadiums might provide legal openings for racial realism in these sectors. Since this employment sector is about expression, this chapter also explores possible First Amendment defenses for these employers, and shows that at least one court has found a constitutionally protected freedom to discriminate.

Keywords:   advertising, entertainment, film industry, television shows, professional sports, racial signaling, First Amendment, racial realism

Princeton Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.