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An Internet for the PeopleThe Politics and Promise of craigslist$
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Jessa Lingel

Print publication date: 2020

Print ISBN-13: 9780691188904

Published to Princeton Scholarship Online: September 2020

DOI: 10.23943/princeton/9780691188904.001.0001

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PRINTED FROM PRINCETON SCHOLARSHIP ONLINE (www.princeton.universitypressscholarship.com). (c) Copyright Princeton University Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in PRSO for personal use.date: 02 July 2022

Becoming Craig’s List

Becoming Craig’s List

San Francisco Roots and Web 1.0 Ethics

(p.19) 1 Becoming Craig’s List
(p.iii) An Internet for the People

Jessa Lingel

Princeton University Press

This chapter describes craigslist's transformation from an e-mail list to a massively popular online marketplace. It starts with the role of the San Francisco Bay Area in the development of craigslist's purpose and ideology. During this early phase of the tech industry, democratic values of openness and access held sway, values that have shaped craigslist's look and feel ever since. Using interviews and textual analysis of craigslist's public-facing blog, the chapter describes the site's basic features and rules, as well as the company's values and policies. The goal here is to explain how the San Francisco tech scene shaped craigslist's ideas about online publics and politics.

Keywords:   San Francisco Bay Area, tech industry, openness, access, craigslist's blog, company values, company policies, online publics, online politics, Web 1.0 ethics

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